SKU/Artículo: AMZ-1259637158

Marketing Management

Format:

Paperback

Detalles del producto
Disponibilidad:
En stock
Peso con empaque:
1.00 kg
Devolución:
Condición
Nuevo
Producto de:
Amazon
Viaja desde
USA

Sobre este producto
  • Greg Marshall and Mark Johnston (both of Rollins College) have taken great effort to represent marketing management the way it is actually practiced in successful organizations today.The 3rd edition, written for today's students in an interesting, lively, professional tone, has received the exclusive endorsement of the American Marketing Association as the recommended key resources for the PCM exam.The content of the 3rd edition reflects the major trends in the managerial practice of marketing, and the pedagogy is crafted around learning and teaching preferences in today's classroom. The 14 chapter framework, available in both print and digital versions, is perfect for all course timetables and modalities. Marketing Management, 3e, also provides a fully-developed array of application activities both at the end o each chapter and in McGraw-Hill's CONNECT, along with marketing plan project suggestions.
U$S 385,16
49% OFF
U$S 197,52

IMPORTÁ FACIL

Comprando este producto podrás descontar el IVA con tu número de RUT

NO CONSUME FRANQUICIA

Si tu carrito tiene solo libros o CD’s, no consume franquicia y podés comprar hasta U$S 1000 al año.

U$S 385,16
49% OFF
U$S 197,52

¡Comprá en hasta 12 cuotas sin interés con todas tus tarjetas!

Llega en 11 a 15 días hábiles
con envío
Tienes garantía de entrega